Executive Summary

Small-to-medium contractors (roughly 1.2M businesses in target markets) still rely on paper timesheets and basic punch clocks, producing frequent payroll errors, contested hours, and poor per‑job labor visibility that squeeze already thin margins. Owners, site supervisors and payroll managers bear the administrative burden and the financial risk of misallocated labor costs. You could build a mobile‑first time and job‑costing app that captures crew hours with GPS/geofencing, offline support, photo receipts and per‑task cost attribution, plus an admin dashboard that issues real‑time variance alerts and exports to payroll/accounting systems. Positioning the product as an ACV offering (~$2,000 including integrations/payroll fees) aligns pricing with measurable savings from fewer payroll disputes and tighter job costing. The market is attractive now because smartphone adoption among field crews makes app capture practical, and integration‑first expectations create demand for certified connectors into QuickBooks, ADP and other platforms; the TAM here is roughly $2.4B (1.2M businesses × $2k ACV) with a market score of 88/100 and revenue potential rated 78/100. Contractors are increasingly willing to pay for tools that deliver per‑job labor visibility as labor costs rise and margins tighten. To win you’ll need a clear differentiation: prioritize flawless integrations/certifications, trade‑specific workflows and audit‑grade accuracy to reduce disputes and make ROI obvious, and go deep on 2–3 trades initially to build credibility. Be honest about challenges — competition is high and integration/certification work is costly — but with tight product‑market fit and partner distribution, this is a realistic, worthwhile opportunity.

Market Opportunity

Accurate mobile time & job-cost tracking for contractors to cut payroll errors targets a $2.4B = 1.2M contractor businesses in key markets × $2,000 ACV (annualized subscription + integrations/payroll fees) total addressable market with high saturation and a year-over-year growth rate of 10% YoY (source: Grand View Research and industry workforce management forecasts; time-tracking and workforce management growing mid-teens CAGR in field services).

Key trends driving demand: Mobile-first workforce — smartphone adoption among field crews makes app-based time capture practical and expected, enabling digital solutions to replace paper timesheets.; Integration-first expectations — contractors expect time tracking to plug into accounting and payroll platforms, creating an opportunity for tightly integrated exports and certified connectors.; Job-cost focus — rising labor costs and tight margins push demand for per-job labor visibility and variance alerts, increasing willingness to pay for specialized features.; AI-enabled automation — OCR of paper timecards, photo-based proof-of-work validation, and auto-classification of jobs reduce admin overhead and speed onboarding..

Key competitors include QuickBooks Time (formerly TSheets), ClockShark, Homebase.

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Accurate mobile time & job-cost tracking for contractors to cut payroll errors

Executive Summary

Market Validation

Market Opportunity

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