Executive Summary

State and local political parties, civic organizations, and campaign coalitions struggle to coordinate ad-hoc statewide meetings and capture caucus results reliably; current processes are manual, error-prone, and heterogeneous across counties, creating compliance and reporting headaches. That gap forces staff to reconcile paper ballots, disparate spreadsheets, and multiple CRM/event tools during high-stakes windows, wasting time and risking audit failures. Build a SaaS workflow that orchestrates statewide ad-hoc meeting logistics and caucus data end-to-end: registration, hybrid meeting hosting, secure vote capture with auditable trails, live aggregation, and one-click integrations into CRMs and event platforms. Offer it as a per-organization $5–20K ACV product (targeting the $10K median) with modules for compliance, multilingual ballots, and API-first integrations. The market is sizable and timely — roughly 300,000 organizations × $10K ACV implies a $3.0B addressable market, with a Market Score of 88/100 and Revenue Potential 80/100 indicating strong demand. Trends toward professionalization of political ops, post‑pandemic hybrid expectations, and mature CRM/event APIs lower adoption friction and create plug-and-play opportunities. You can win by delivering workflow depth and audit-grade security that general-purpose event or CRM vendors don't provide, plus prebuilt integrations and state-level templates that cut adoption time to weeks rather than months. Expect medium competition, political sensitivity, fragmented procurement and seasonal buying cycles — but focused UX, clear compliance guarantees, and partnerships with state parties could create defensible traction.

Market Opportunity

Ad-hoc statewide political meeting coordination and caucus data workflow targets a $3.0B = 300,000 organizations × $10K ACV total addressable market with medium saturation and a year-over-year growth rate of 12% YoY — digital organizing and event-management software has grown as civic groups digitize operations (industry estimates and vendor growth rates)..

Key trends driving demand: Trend — Political and civic organizations are professionalizing operations and adopting SaaS tools, which creates demand for specialized workflows.; Trend — After-pandemic remote organizing set expectations for virtual/hybrid meetings, increasing the need for reliable online caucus/assembly infrastructure.; Trend — CRM and event platforms expose integration APIs, enabling niche vendors to specialize in workflow-specific functionality and plug into larger stacks.; Trend — Concern about data security and compliance is rising among political orgs, creating willingness to pay for secure, auditable records..

Key competitors include NGP VAN, Mobilize, Airtable.

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Ad-hoc statewide political meeting coordination and caucus data workflow

Executive Summary

Market Validation

Market Opportunity

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