Assess engineering speed gains with practical, bias-resistant metrics

Assess engineering speed gains with practical, bias-resistant metrics targets a $9.0B = 300,000 engineering orgs x $30K ACV total addressable market with medium saturation and a year-over-year growth rate of 18% (developer-tools & observability convergence).

Key trends driving demand: AI-assistant adoption -- companies deploying Copilot-like tools demand ROI/impact measurement; Observability convergence -- telemetry stacks are expanding from ops into engineering productivity analytics; Outcome-driven procurement -- buyers prefer measurable business outcomes over feature lists; Shift to remote/hybrid -- distributed teams increase demand for objective productivity signals.