Automate desktop workflows by letting an AI see and control your apps

Automate desktop workflows by letting an AI see and control your apps targets a $55.0B = 250M knowledge workers × $220/year average spend on automation and productivity tools total addressable market with medium saturation and a year-over-year growth rate of 18% YoY (combined RPA and AI productivity tools estimate from industry reports and market analysis).

Key trends driving demand: Multimodal AI improvements — better vision + language models allow agents to reliably interpret arbitrary UIs, creating product possibilities for cross-app automation.; Shift to hybrid execution — customers demand local or hybrid models for privacy-sensitive tasks, enabling hybrid architectures that reduce cloud data exposure.; Growing interest in citizen automation — SMBs and knowledge workers increasingly want low-code/no-code automation they can deploy without consultants, expanding the addressable audience..