Automate lead scraping and prospect enrichment to eliminate manual drudgery

Automate lead scraping and prospect enrichment to eliminate manual drudgery targets a $6.0B = 2,000,000 sales-focused SMBs × $3,000 ACV annually for lead sourcing & enrichment tools total addressable market with high saturation and a year-over-year growth rate of 12% YoY growth for sales intelligence & martech combined (industry estimates, Forrester / IDC market segments 2023-24).

Key trends driving demand: Trend — AI parsers and transformers make extracting structured data from inconsistent web sources far cheaper and more accurate, opening the door to higher-quality prospect lists.; Trend — No-code and workflow-first tools are increasing adoption among non-engineering sales teams, creating demand for GUI-based automation builders.; Trend — Outreach costs and competition for contact attention are rising, so companies invest more in higher-quality targeting and validated contacts to improve conversion rates..