Automated invoicing, inventory & GST calc for small Indian businesses

Automated invoicing, inventory & GST calc for small Indian businesses targets a $1.6B = 8M small businesses × $200 ACV (India SMB accounting & invoicing digitalization) total addressable market with high saturation and a year-over-year growth rate of ≈12% YoY — driven by SMB digitization and regulatory push toward e-invoicing and GST compliance (industry estimates).

Key trends driving demand: Smartphone-first adoption — mobile devices are now the primary interface for many shopkeepers, creating opportunity for mobile-first invoicing apps.; GST and e-invoicing compliance enforcement — tighter tax compliance increases demand for automated GST-capable invoicing solutions.; Accountant-network distribution — accountants are becoming gatekeepers for digital accounting adoption among small businesses, enabling channel-led growth.; WhatsApp and messaging commerce — merchants prefer shareable invoices and receipts on messaging platforms, which a product can exploit for viral distribution..