Build lead-focused websites + hosted automated follow-up

Build lead-focused websites + hosted automated follow-up targets a $9.6B = 3.2M small businesses × $3K ACV total addressable market with medium saturation and a year-over-year growth rate of 8% YoY (Statista/IBISWorld estimates for SMB digital marketing and web services).

Key trends driving demand: SMB digital adoption — SMBs continue shifting marketing spend to digital channels, increasing demand for measurable lead-gen solutions.; Automation accessibility — affordable messaging and automation APIs enable 24/7 follow-up previously too costly for small vendors.; Managed services preference — many SMBs prefer pay-as-you-go managed providers rather than DIY tools, creating recurring revenue opportunities.; Verticalization wins — specialist templates and messaging deliver higher conversion rates than generic builders, creating room for niche players..