Clients stall projects — qualify, score, and accelerate decision-making

Clients stall projects — qualify, score, and accelerate decision-making targets a $24.0B = 4M service firms x $6K ACV (global agencies/consultancies adopting tooling to reduce delivery cycle) total addressable market with medium saturation and a year-over-year growth rate of 15%.

Key trends driving demand: Decision intelligence -- teams want data-driven signals to predict and reduce approval latency; Async-first work -- remote collaboration increases reliance on written approvals and automated nudges; AI-assisted communications -- LLMs can summarize threads and propose concise options, reducing friction; Service commercialization -- growing number of small agencies increases demand for efficiency tools.