Executive Summary

Many urban diners want unique, social dining experiences while local home chefs and food creators struggle to monetize recurring events and build followings; discovery, booking, payment and safety logistics are currently fragmented and painful for both guests and hosts. This pain is felt most acutely in dense cities where people crave neighborhood connection but lack trustworthy ways to find consistent, high-quality home-cooked dinners. You could build a hyperlocal marketplace that connects hosts and guests for curated home-cooked meals and social dinners, with host tools for recurring events, integrated payments, dietary filters, background-checked profiles, insurance and neighborhood discovery features. The product would prioritize city-level network effects, host onboarding, and simple unit economics so creators can scale regular offerings rather than one-off gigs. The market is attractive now: estimated at $5.4B (18M urban diners × $300 annual spend), with a market score of 86/100 and revenue potential at 82/100, supported by a recovering experience economy and growing creator monetization. Demand is rising for unique local experiences and micro-community marketplaces that favor neighborhood-focused platforms. You can differentiate by leaning into hyperlocal curation, creator growth tools (subscriptions, repeat bookings), rigorous trust-and-safety, and partnerships with local venues or suppliers, but expect real challenges around food-safety regulation, liability, and moderation costs. With medium competition, this is a viable niche if you can solve onboarding, supply quality, and sustainable unit economics at the city level.

Market Opportunity

Connect local hosts and guests to share home-cooked meals and social dinners targets a $5.4B = 18M urban diners × $300 annual spend total addressable market with medium saturation and a year-over-year growth rate of 6% YoY — experience economy and local event markets growing post-pandemic (Source: Euromonitor & industry reports 2022-2024).

Key trends driving demand: Experience economy recovering — consumers prioritize local experiences and unique meals, creating demand for curated dining events.; Creator/host monetization — home chefs and food creators seek platforms to monetize recurring events and build followings, which increases supply of hosts.; Micro-communities and hyperlocal marketplaces — users prefer neighborhood-focused experiences, creating advantages for city-level network effects.; Improved trust & payments APIs — modern identity, payment and review tooling lowers friction and risk for private-hosted events..

Key competitors include EatWith, Meetup (food groups), Facebook Events / Local groups.

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Connect local hosts and guests to share home-cooked meals and social dinners

Executive Summary

Market Validation

Market Opportunity

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