Executive Summary

Many makers and small product teams waste time guessing which features or micro-products will actually sell, while potential users have no easy, credible way to signal and prioritize their wishes — this leaves demand fragmented and noisy. Customers willing to pay for early access or priority have no intermediary that turns those signals into actionable, monetized leads for builders. You could build a paid wishlist marketplace where users post and optionally pay a small fee to prioritize requests and makers subscribe or pay-per-lead to access AI-clustered, de-duplicated wish data and pre-qualified willingness-to-pay signals. The product would include voting, micro-payments, a maker dashboard with conversion estimates, and integrations with launch channels like Product Hunt or Indie Hackers. The timing is attractive: the addressable pool is roughly 3,000,000 makers × $1,200 ACV = $3.6B, market score 88/100 and revenue potential 80/100, driven by indie maker growth, creator monetization, and advances in AI-assisted matching. Those trends mean you can realistically surface high-probability build opportunities at scale and capture a slice of a defined, paying marketplace. You can stand out by focusing on verified willingness-to-pay signals, strong ML clustering to reduce noise, and maker-friendly pricing/integrations that fit solo founders’ budgets; realistic challenges are two-sided onboarding, fraud/IP risk, and proving conversion rates to justify maker spend, so early traction metrics (paying wishers per maker, conversion %) will make or break it.

Market Opportunity

Connect product wishers with makers via a paid wishlist marketplace targets a $3.6B = 3,000,000 makers & product teams × $1,200 ACV total addressable market with medium saturation and a year-over-year growth rate of 10% YoY — estimated growth driven by the creator economy and indie-maker tooling expansion (industry observations, 2022-2025 trend).

Key trends driving demand: Indie maker growth — more solo founders and small teams are shipping micro-SaaS and niche apps, increasing demand for validated idea signals.; Creator economy monetization — more consumers are willing to pay for early access or niche features, making willingness-to-pay signals actionable.; AI-assisted matching and triage — machine learning can classify wishes, cluster duplicate requests, and surface high-probability build opportunities at scale.; Product-led discovery — product discovery channels (blogs, newsletters, maker communities) are increasingly effective at driving pre-sales and early adopters..

Key competitors include Product Hunt, Reddit (r/technology, r/Entrepreneur, r/SideProject), Canny, Kickstarter / Indiegogo.

Sign in to access

Connect product wishers with makers via a paid wishlist marketplace

Executive Summary

Market Validation

Market Opportunity

More in Content & Media

Slow process documentation -> instant AI-generated training & compliance videos

Automate YouTube content workflows using n8n-powered pipelines

Automate short-form video creation for creators and SMBs (AI-driven)

Prevent rogue AI posts with a real-time content firewall

Quickly create printable comic-page layouts in-browser without installs

Solve poor prompts with a guided AI director workflow (brand-coherent videos)