Executive Summary

Tradesmen and small contractor companies—typically the 9 million contractor businesses worldwide—routinely lose leads and endure chaotic job sites because customer information, schedules, photos and invoices live in fragmented tools, paper notebooks or text threads. Owners and crew leaders waste time re-entering information, miss follow-ups that reduce conversion, and struggle to reconcile work completed with billing, driving inconsistent cash flow and lower lifetime customer value. You could build a mobile-first CRM tightly integrated with job management: lead capture, AI-assisted estimating that uses job photos and templates to produce faster quotes, crew-facing iOS/Android apps for notes, photos and signatures, scheduling and automated invoicing/payments. Position it as an end-to-end flow from lead to payment with offline-first field apps, simple onboarding for small teams and a $2K average contract value target to match the $18.0B total addressable market. This is a timely opportunity: market score 95/100 and revenue potential 88/100 reflect a large, underserved base and current trends—mobile-native workflows, accelerating adoption of AI for quoting, and customer demand for platform consolidation. Trades businesses are increasingly comfortable paying for solutions that reduce churn and admin time, and the combination of field-centric UX plus ML-driven quoting can measurably raise conversion and average ticket size. To stand out you must deliver a genuinely crew-friendly mobile experience, robust offline sync, and AI features that demonstrably speed quoting without adding complexity; integrations with accounting, payments and marketplaces are table stakes. Challenges include medium competition, data migration from fragmented sources, and customer acquisition economics for small, dispersed buyers, so early focus on a few trades and tight ROI case studies will be critical to scaling.

Market Opportunity

CRM + job management for tradesmen — stop lost leads and chaotic jobs targets a $18.0B = 9M contractor businesses worldwide x $2K ACV total addressable market with medium saturation and a year-over-year growth rate of 12-18% = field service & SMB SaaS adoption CAGR.

Key trends driving demand: Mobile-first workflows -- crews expect phone-native apps for notes, photos and signatures, accelerating adoption; AI-assisted estimating -- ML can speed quoting and reduce errors, raising conversion rates; Platform consolidation -- customers prefer one tool for scheduling, CRM, invoicing, and payments; Subscriptionization of services -- SMBs increasingly accept SaaS subscriptions over legacy desktop tools.

Key competitors include ServiceTitan, Housecall Pro, Jobber, JobNimbus, QuickBooks Online + QuickBooks Time (adjacent workaround).

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CRM + job management for tradesmen — stop lost leads and chaotic jobs

Executive Summary

Market Validation

Market Opportunity

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