Detect undisclosed Microsoft partner incentives in vendor recommendations

Detect undisclosed Microsoft partner incentives in vendor recommendations targets a $1.0B = 500,000 businesses × $2K ACV total addressable market with medium saturation and a year-over-year growth rate of 12% YoY — based on growth in cloud governance, vendor-management, and procurement SaaS categories as reported by industry analysts.

Key trends driving demand: Cloud partner ecosystems are expanding — more certified partners and incentives increase the need for transparency and vetting.; Procurement automation is rising — procurement teams prefer automated signals incorporated into vendor evaluation tools.; AI-enabled document understanding is maturing — accurate extraction of partnership signals from proposals, emails, and public pages is now practical.; Regulatory and governance scrutiny of third-party relationships is increasing — companies must document conflicts of interest and vendor incentives..