Enforce DLP and auditability at execution: standardized control plane

Enforce DLP and auditability at execution: standardized control plane targets a $6.0B = 50,000 enterprises x $120K ACV. Assumes global mid-to-large enterprises willing to pay for enterprise-grade execution governance and DLP integrated across toolchains. total addressable market with low saturation and a year-over-year growth rate of 18% (security/compliance tooling growth, adoption of automation and policy-as-code).

Key trends driving demand: Automation proliferation -- more tool-to-tool calls increase the surface that needs enforcement.; Policy as code adoption -- organizations want machine-enforceable controls instead of manual checklists.; Regulatory pressure -- data protection and audit requirements force stronger enforcement and logging.; Zero trust and identity-centric controls -- enterprises expect fine-grained enforcement at call time..