Field-level OCR fails in expense reimbursements — structured, context-aware pipeline

Field-level OCR fails in expense reimbursements — structured, context-aware pipeline targets a $18.0B = 6,000,000 mid-to-large firms x $3K ACV (document ingestion + expense automation spend) total addressable market with medium saturation and a year-over-year growth rate of 12% (expense automation & document AI growth).

Key trends driving demand: Foundational vision models -- much better generalization on noisy receipts and handwriting, enabling higher baseline extraction accuracy; API-first cloud OCR -- turnkey building blocks reduce dev time to integrate document intelligence; Real-time expense workflows -- finance teams demand near-instant reimbursement verification, increasing need for reliable field outputs; Regulatory scrutiny & audits -- tighter compliance increases willingness to pay for validated, auditable extraction.