Executive Summary

Roughly 3.0 billion people on social platforms regularly seek advice but struggle to get actionable, verifiable guidance: feeds reward popularity, not outcomes, and users have no reliable way to tell which suggestions actually worked. This leads to wasted time and decision regret for everyday consumers and professionals alike—from people choosing jobs to founders deciding product pivots—because follow-ups are rare, anecdotal, and hard to find at scale. You could build a decision-feedback platform where users post structured dilemmas, receive ranked suggestions from paid and verified creators, pick a plan, and then report tracked outcomes through built-in follow-up flows; embeddings and LLMs would match dilemmas to past cases and auto-summarize outcome histories. Monetization would mix subscriptions, creator revenue shares, targeted commerce, and ads; early metrics to optimize would be follow-up completion rate, verified outcome ratio, and ARPU (target $30/year, consistent with the $90B addressable market). This market is attractive because the three forces of a growing creator economy, rapid advances in semantic matching, and rising demand for accountability converge now—your Market Score 92/100 and Revenue Potential 86/100 reflect that alignment and a $90.0B TAM. Technology and consumer expectations mean you can offer something materially different fast, but you’ll face predictable hurdles: user acquisition costs, content moderation, and the need to prove causality versus correlation in outcomes. To stand out you must make verification and outcome-tracking core product primitives: verified creators with reputation-weighted suggestions, timestamped follow-ups, and transparent outcome dashboards that can be queried by AI to surface precedent cases. That differentiation increases trust and monetization potential, but it also raises challenges—preventing gaming, protecting privacy, and navigating vertical-specific compliance—so start in 2–3 high-signal verticals (e.g., career moves, small business decisions, home buying) where outcomes are measurable and willingness to pay is demonstrable.

Market Opportunity

Finding real-world advice: post dilemmas, pick suggestions, and track outcomes targets a $90.0B = 3.0B social/advice-seeking users x $30 ARPU annually (ad/commerce/subscription mix across global social users interested in advice/decision content) total addressable market with medium saturation and a year-over-year growth rate of 18% (social advice and creator economy adjacent segments expanding with creator monetization and AI enhancements).

Key trends driving demand: Creator economy — users expect paid/verified creators and are willing to pay for trustworthy, actionable content.; AI-driven matching & summarization — embeddings and LLMs make semantic matching of dilemmas to past outcomes fast and accurate.; Demand for accountability — audiences value advice that can be validated by follow-ups and real outcomes, not just popularity.; Micro-monetization & subscriptions — in-app tipping, paid follow-up access, and micro-subs reduce reliance on ads for early revenue..

Key competitors include Quora, Reddit, Tellonym, BetterHelp / Talkspace (adjacent - professional advice).

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Finding real-world advice: post dilemmas, pick suggestions, and track outcomes

Executive Summary

Market Validation

Market Opportunity

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