Fix AP approval friction with workflow-aware, ML-powered invoice automation

Fix AP approval friction with workflow-aware, ML-powered invoice automation targets a $60.0B = 5M businesses (global mid-market+SMB) x $12K ACV total addressable market with medium saturation and a year-over-year growth rate of 12% CAGR (accounts-payable automation / AP tech).

Key trends driving demand: Document AI & LLMs -- dramatically improved invoice OCR, line-item extraction, and contextual understanding reduces manual data entry and enables automatic route decisions.; Real-time payments & open banking -- faster, programmable rails enable same-day settlement and tighter reconciliation between invoice and payment.; Shift to cloud ERP & best-of-breed stacks -- companies prefer specialized cloud AP layers that integrate, not monolithic ERP lock-in, creating opportunity for API-first players.; Increasing compliance complexity -- cross-border VAT/GST and tax reporting needs drive demand for workflow controls and audit trails embedded in AP systems..