Executive Summary

Early-stage founders and small businesses struggle to get correct founder agreements—equity splits, vesting schedules, IP assignments—without paying $1k–$5k in one-off legal fees, and many of the 30M SMBs that spend roughly $3,000 per year on legal services collectively represent a $90B market. Non-lawyer founders and distributed teams face delays measured in days-to-weeks, inconsistent jurisdictional clauses, and real enforceability risk that can derail fundraising or exits. You could build an AI-guided template drafting platform that couples LLM-driven clause generation with a rules engine for jurisdiction-aware defaults, guided question flows, built-in e-sign workflows, and an optional attorney-review certification layer. Pricing would be productized (fixed-fee per document and team subscriptions), with integrations into cap tables, HR systems, and e-sign providers plus an audit trail to support due diligence and compliance. Timing is attractive: LLM-driven drafting and a clear buyer shift toward productized legal services reduce cost and turnaround time, while the rise of remote-first startups increases demand for standardized, cross-jurisdiction contracts; independent assessments (market score 92/100, revenue potential 88/100) support pursuing this now. To compete you must solve non‑technical barriers—rigorous multi-jurisdiction templates, transparent attorney provenance, malpractice coverage, and trust partnerships—which are operationally heavy but create durable differentiation beyond an LLM alone.

Market Opportunity

Founder contracts made simple — AI-guided template drafting targets a $90.0B = 30M SMBs x $3K avg annual legal spend total addressable market with medium saturation and a year-over-year growth rate of 15% CAGR in legaltech/contract automation.

Key trends driving demand: LLM-driven drafting -- lowers cost and time to produce tailored documents, enabling self-serve tools.; Shift to productized legal services -- buyers prefer fixed-fee, template-backed offerings over hourly billing.; Rise of remote-first startups -- distributed teams need standardized, jurisdiction-aware contracts and e-sign flows.; No-code/low-code adoption -- non-technical founders expect simple, form-driven UX for complex tasks like contracts..

Key competitors include Clerky, SeedLegals, Rocket Lawyer, Juro, ClauseBase.

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Founder contracts made simple — AI-guided template drafting

Executive Summary

Market Validation

Market Opportunity

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