Get first-time real-user tests plus AI-scored friction reports

Get first-time real-user tests plus AI-scored friction reports targets a $5.0B = 2M digital product teams × $2,500 average annual spend on usability testing and small-scale QA total addressable market with medium saturation and a year-over-year growth rate of 12% YoY — derived from increases in digital product spend, QA outsourcing and UX services growth (industry estimates from market research firms and QA reports).

Key trends driving demand: AI-assisted synthesis — LLMs and speech-to-text have made it inexpensive to auto-summarize sessions and surface friction, enabling faster reports with less human effort.; Shift-left UX validation — product teams are testing earlier and more frequently, creating demand for fast, low-cost usability checks rather than long research engagements.; Gig economy for testing — global micro-task labor pools and better remote tooling make recruiting and paying real testers in hours feasible.; Integration demand — teams prefer testing outputs that integrate into their issue trackers and analytics for immediate developer action, increasing value of developer-focused deliverables..