Executive Summary

Founders frequently waste time and money finding and onboarding board members and advisors who don't match their stage, sector, or governance needs, producing costly mismatches and weak oversight for the ~2 million businesses that could spend ~$3K ACV on advisory access. Managing governance—meeting cadence, conflict checks, minutes, and performance evaluation—remains manual and risky for early-stage teams. Build an AI-driven B2B platform that matches founders to board members and advisors using multi-dimensional profiles (experience, network, availability, outcome history) plus automated vetting (references, public records, performance signals), and bundle subscription governance tooling to run meetings, agendas, compliance, and advisor outcomes. The product would be a marketplace plus recurring subscription model designed to retain customers through structured governance processes and outcome-based engagements. The timing is favorable: a $6.0B addressable market, growing fractional advisory supply, and buyer preference for subscription/outcome models support recurring revenue and scale. You can differentiate by combining superior AI matching and automated vetting with integrated governance workflows rather than one-off referrals, directly addressing trust and retention; key challenges are seeding high-quality supply and demand, assembling the data to vet advisors, and navigating fiduciary/legal nuances, but the market score (86/100) and revenue potential (82/100) indicate real upside if execution focuses on trust and retention.

Market Opportunity

Help founders hire the right board/advisor and run governance with AI matching targets a $6.0B = 2M businesses × $3K ACV total addressable market with medium saturation and a year-over-year growth rate of 12% YoY — increasing demand for freelance/external advisory and subscription marketplaces (industry reports and professional services marketplace growth).

Key trends driving demand: Trend — Fractional executive and advisory roles are rising, creating a larger, more available supply of advisors that marketplaces can monetize.; Trend — Buyers increasingly prefer subscription access and outcome-based engagement over one-off referrals, which supports recurring revenue models.; Trend — AI-enhanced matching and automated vetting reduce the time and cost to discover high-fit advisors, enabling scale.; Trend — Distributed remote work and virtual boards make it easier to engage advisors across geographies, increasing addressable supply and demand..

Key competitors include AdvisoryCloud, Boardable, LinkedIn.

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Help founders hire the right board/advisor and run governance with AI matching

Executive Summary

Market Validation

Market Opportunity

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