Improve accuracy and speed of captions for training and eLearning videos

Improve accuracy and speed of captions for training and eLearning videos targets a $6.0B = 1.5M organizations × $4K ACV (annual spend on captioning, accessibility and workflow tooling for training/video production) total addressable market with medium saturation and a year-over-year growth rate of 12% CAGR — eLearning and accessibility tooling market growth, driven by remote work and compliance demand (industry reports and market commentary, 2023-2026).

Key trends driving demand: AI-driven transcription accuracy is improving — this lowers the marginal cost of producing usable captions and enables real-time editing workflows.; Regulatory pressure (WCAG/ADA) is increasing organizations' willingness to pay for accessible content — this creates a compliance-driven purchase trigger.; Growth in short-form training and microlearning means more, smaller video assets need quick captioning rather than batch human workflows.; Workflow-first SaaS integrations (SDKs, plugins) are preferred by teams who want minimal disruption to existing toolchains, creating an opening for an embeddable caption layer..