Instant admin dashboards and simple analytics for solo indie developers

Instant admin dashboards and simple analytics for solo indie developers targets a $1.2B = 10M small apps × $120 ACV total addressable market with medium saturation and a year-over-year growth rate of 10% YoY = steady growth in developer tools and SMB analytics (industry estimates for analytics and SMB tooling).

Key trends driving demand: Growth of micro-SaaS and indie developer economy — more solo founders need simple, low-cost tooling rather than enterprise-grade BI.; Maturation of LLMs for natural-language-to-SQL — this enables instant ad-hoc querying without manual SQL authoring and lowers onboarding friction.; Increase in privacy and self-hosting demand — more customers seek options to self-host analytics or choose privacy-first providers.; Shift from general-purpose analytics to product-embedded admin tools — teams want transactional and billing context alongside usage metrics..