Keyboard-first, programmable video editor - Vim/Emacs style

Keyboard-first, programmable video editor - Vim/Emacs style targets a $1.15B = 8M weekly prosumer editors x $12/mo ARPU x 12 months. Rationale: upstream signals indicate a prosumer market that edits weekly and often pays for tools; includes indie creators, YouTubers, and small studios. total addressable market with medium saturation and a year-over-year growth rate of 12% estimated growth in prosumer video tools and creator software.

Key trends driving demand: Creator economy expansion -- more creators editing weekly increases demand for efficiency tools.; AI-assisted media understanding -- shot detection and transcripts enable automated rough cuts and search-in-media.; Text-based tooling and infrastructure -- developers and creators favor code-first, versionable project formats.; Command-line and automation culture -- many prosumers already use ffmpeg, Blender scripting and want higher-level ergonomics..