Executive Summary

Many local sales teams, agencies, and SMBs waste time and budget on generic national lists or manually compiled prospect spreadsheets that return low conversion—there are roughly 5 million local businesses and buyers are already spending about $6,000 per year on lead lists and related services, implying an approximate $30B addressable market. The core pain is noisy, outdated contact data, poor geo-filters, and high manual effort to assemble city- or neighborhood-level lists that actually convert. A viable product is a SaaS platform that ingests Google Maps and other local directories, applies ML-powered deduplication and verification, enriches records with structured attributes and geofences, and exports clean CSVs or API feeds with scheduled regional snapshots. Offerings should include CRM export templates, per-export or subscription pricing, and accuracy SLAs—realistic early targets are 85–92% verified deliverability—to appeal to performance-focused buyers. Be candid about technical and legal risk: scraping Google Maps can trigger blocking and terms-of-service issues, so plan for a hybrid approach that combines licensed feeds, robust proxying, and legal counsel. This market is attractive now because buyers are moving toward hyper-local outreach, automation/enrichment is improving list quality, and procurement is shifting to performance metrics (market score 95/100, revenue potential 90/100). To differentiate you must own quality and trust—transparent data provenance, refund or ROI-linked guarantees, verticalized templates, deep CRM integrations, and a documented compliance strategy—these are defensible advantages but require upfront investment in data partnerships, engineering, and customer success; pursue this only if you can absorb the compliance complexity and target strong unit economics (for example, >70% gross margin and CAC payback under six months).

Market Opportunity

Local B2B Lead Extraction — Google Maps scraping to CSV exports targets a $30.0B = 5M businesses x $6K average annual spend on lead lists/tools/services total addressable market with medium saturation and a year-over-year growth rate of 12% CAGR — increasing spend on sales enablement and data-driven outreach.

Key trends driving demand: Hyper-local targeting -- companies pursue higher-converting local outreach rather than generic national lists, increasing demand for city/region-specific datasets.; Automation & enrichment -- ML/deduping/verification tools make list quality far better, so data providers that ship clean exports can command higher conversion claims.; Shift to performance-based procurement -- buyers expect measurable outreach ROI, driving demand for lower-cost, high-precision lead sources.; API-first integrations -- CRMs and automation stacks expect programmatic export/import, so turnkey CSV + API delivers buyer convenience..

Key competitors include ZoomInfo, Apollo.io, Lusha, LeadFuze, PhantomBuster (and scraping toolkits).

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Local B2B Lead Extraction — Google Maps scraping to CSV exports

Executive Summary

Market Validation

Market Opportunity

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