Executive Summary

Approximately 3,000,000 field-service organizations worldwide—ranging from HVAC, telecom and utilities to medical device service teams—struggle with not knowing where technicians are, how long jobs will actually take, and how to reassign work dynamically; drive-time often consumes a large share of a technician’s day (commonly 1–3 hours), leading to low utilization, missed SLAs and unnecessary overtime. These operational blind spots translate directly into revenue leakage and customer dissatisfaction, and they disproportionately affect mid-market companies that lack expensive enterprise dispatch suites. You could build a cloud-native platform that combines real-time location and vehicle telemetry, a lightweight offline-first mobile app for technicians, and an AI-driven dispatch engine that does dynamic re-sequencing and ETA recalculation; core features would include live ETA accuracy, automatic re-routing when delays occur, two-way communications, predictive maintenance triggers from telematics, and open APIs for PSA/ERP integrations. Implementation complexity is real: robust telematics integrations, carrier-grade location privacy, and mobile battery/data constraints require engineering investment and careful product design. This is an attractive moment: a $24.0B addressable market (3,000,000 orgs × $8,000 ACV) with accelerating adoption of AI routing and telematics convergence, where routing improvements of roughly 10–25% in drive time are commonly reported and can directly increase billable jobs per day. Workforce scarcity and gig models are increasing pressure to squeeze more capacity from existing fleets, making an outcomes-based value proposition (e.g., minutes saved per technician, jobs added per week) compelling for buyers. To stand out you’ll need demonstrable ETA accuracy and a low-friction integration story—think out-of-the-box connectors to top PSA systems, a predictable per-tech pricing model plus a clear ROI dashboard for managers—and a focus on reliability in low-connectivity environments. Competition is medium and barriers include proving real-world ROI and handling the engineering burden of many telematics standards, but a product that reliably delivers 10–20% travel-time reduction and integrates with buyer workflows can earn strong adoption.

Market Opportunity

Losing track of techs? real-time tracking + automated dispatch targets a $24.0B = 3,000,000 global field-service organizations x $8,000 ACV total addressable market with medium saturation and a year-over-year growth rate of 14% CAGR (digitization and remote operations driving adoption).

Key trends driving demand: AI routing & scheduling -- reduces drive-time and enables dynamic re-sequencing of jobs to increase daily job capacity.; Telematics & IoT convergence -- live vehicle and asset telemetry enables ETA accuracy and predictive maintenance triggers.; Workforce scarcity & gig models -- pressure to boost technician productivity and retention increases demand for automation.; Customer expectations for visibility -- real-time ETAs and two-way communication are becoming table-stakes in service industries..

Key competitors include ServiceTitan, Salesforce Field Service (formerly ClickSoftware), Housecall Pro, Jobber, Workarounds & Adjacent Solutions (spreadsheets, fleet trackers, generic CRMs).

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Losing track of techs? real-time tracking + automated dispatch

Executive Summary

Market Validation

Market Opportunity

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