Manage multiple outlets centrally — inventory, sales and accounting (cloud POS)

Manage multiple outlets centrally — inventory, sales and accounting (cloud POS) targets a $3.6B = 2.0M multi-outlet SMBs globally x $1,800 ACV (cloud POS + basic integrations) total addressable market with medium saturation and a year-over-year growth rate of 14% CAGR for cloud POS and retail SaaS adoption in emerging markets.

Key trends driving demand: SMB digitization -- Small retail chains are replacing ledgers and Excel with cloud tools, creating demand for consolidated multi-outlet systems.; Mobile-first adoption -- Increasing smartphone adoption enables mobile POS terminals and owner dashboards accessible anywhere.; AI-driven operations -- Affordable forecasting/anomaly-detection reduces stockouts and shrinkage, creating immediate ROI for chains.; Platformization of payments -- Local fintech integration (wallets, BNPL) is becoming standard, favoring platforms that bundle POS and payments..