Executive Summary

Party and event rental operators — from local tent, table, and equipment companies to regional A/V and décor suppliers — face fragmented workflows: double bookings, opaque availability, manual quoting, and a poor online booking experience that loses customers and wastes staff time. The addressable market is roughly 200,000 global rental businesses, equating to about $6.0B if you can reach a $3,000 annual contract value per customer (market score 90/100; revenue potential 88/100). You could build a focused B2B SaaS that unifies online bookings, inventory, scheduling, invoicing and field operations, augmented by AI-driven dynamic pricing and virtual planning/AR for larger events; core components should be real-time availability, multi-location inventory sync, damage tracking, payments and QuickBooks integrations, plus a mobile app for crews. At a $3,000 ACV this yields predictable recurring revenue, but success requires a strong onboarding playbook, industry-specific templates, and metrics to prove ROI quickly to seasonal SMB customers. Competition is medium, so depth of workflow automation matters more than being a generic ERP. The timing is favorable because customers increasingly expect instant booking and real-time availability, AI models can boost utilization and per-item revenue on peak dates, and virtual planning reduces site visits and increases conversion. To stand out, focus on turnkey integrations, white-glove onboarding, verticalized workflows (tents, A/V, décor), and clear case studies showing utilization or revenue lift; be realistic that customer acquisition among fragmented SMBs and handling pronounced seasonality will be the primary operational challenges.

Market Opportunity

Manage party/event rentals: online bookings, inventory & scheduling targets a $6.0B = 200,000 global party & event rental businesses x $3,000 ACV total addressable market with medium saturation and a year-over-year growth rate of 9% — steady SaaS adoption in events, digital bookings & contactless services.

Key trends driving demand: Online-booking adoption -- more customers expect instant booking and real-time availability for rentals, driving demand for integrated booking systems.; AI & dynamic-pricing -- AI models can optimize rates across peak dates and inventory types, increasing revenue per item and utilization.; Virtual-planning & AR walkthroughs -- remote planning tools reduce site visits and increase conversions for larger events.; Vertical SaaS proliferation -- niche operators prefer tailored workflows (contracts, damage waivers, setup logistics) over generic ERPs..

Key competitors include Booqable, Rentman, EZRentOut, Workarounds: spreadsheets + QuickBooks + Calendars.

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Manage party/event rentals: online bookings, inventory & scheduling

Executive Summary

Market Validation

Market Opportunity

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