Manage toy rentals, bookings, inventory tracking, maintenance & returns

Manage toy rentals, bookings, inventory tracking, maintenance & returns targets a $1.2B = 200,000 toy-focused operators (toy libraries, rental startups, daycares, boutiques) x $6,000 ACV total addressable market with medium saturation and a year-over-year growth rate of 18% (rental & subscription commerce growth; sharing economy tailwinds).

Key trends driving demand: Subscription & circular-economy adoption -- families prefer rotating toys to owning, increasing demand for rental workflows and predictable logistics.; IoT cost decline -- <$1 passive or <$5 active tags enable per-item tracking at scale, reducing losses and manual reconciliation.; Sustainability & second-hand acceptance -- regulatory and consumer pressure drives reuse-first services, expanding customer pools..