Measure active users (DAU/WAU/MAU) to boost Web3 engagement

Measure active users (DAU/WAU/MAU) to boost Web3 engagement targets a $2.4B = 80,000 Web3 teams/projects × $30K ACV total addressable market with medium saturation and a year-over-year growth rate of 25% YoY — measured growth in Web3 developer activity and analytics demand as reported by industry trackers and increased funding into crypto tooling (2021-2024 trend estimates)..

Key trends driving demand: Trend — Web3 products are shifting from token-driven growth to product-led growth, creating demand for retention and engagement metrics.; Trend — Cross-chain activity and L2 adoption increase the need for stitched identity and multi-source telemetry to compute accurate DAU/WAU/MAU.; Trend — Lower-cost AI/ML tooling and managed analytics services make near-real-time inference and cohort analysis affordable for smaller teams.; Trend — Investors and token governance increasingly expect transparent, comparable engagement metrics to evaluate project health..