Missed-call lead loss — instant SMS reply to capture every inbound call

Missed-call lead loss — instant SMS reply to capture every inbound call targets a $10.0B = 20M SMBs x $500 ACV (annual subscription + telephony usage) total addressable market with medium saturation and a year-over-year growth rate of 15% (cloud-telephony + CRM automation market growth).

Key trends driving demand: SMS-open-rates -- SMS consistently achieves >90% open rates, creating higher immediate engagement vs email.; Cloud-telephony APIs -- pay-as-you-go voice/SMS APIs lower infra costs and speed product launches.; Voice-to-text accuracy -- improved transcription enables automated intent detection on missed calls.; Sales-automation focus -- businesses prioritize faster lead response times to improve conversion and CAC..