Missed follow-ups cost sales — automated call capture + AI reminders

Missed follow-ups cost sales — automated call capture + AI reminders targets a $12.0B = 20M small-to-midsize businesses x $600 ARR total addressable market with medium saturation and a year-over-year growth rate of 12% CRM/engagement tools CAGR; AI-in-CRM growth accelerating faster (~25%+).

Key trends driving demand: Conversational AI -- improved STT and LLMs enable reliable call summaries and automated next-step generation, lowering friction to adopt.; SMB digitization -- small businesses increasingly adopt cloud telephony and CRMs, creating an install base for add-on automation.; Sales automation adoption -- increased spend on outbound/engagement stacks creates appetite for workflow automation that reduces manual logging.; Remote/hybrid work -- asynchronous communication increases reliance on recorded interactions and searchable call transcripts for continuity..