Executive Summary

Many creators, journalists, marketers and community managers who publish across platforms lack a simple, shareable way to show collective opinion: explicit polls are siloed per network, reactions and freeform replies are noisy, and there is no standard quick-poll graph that aggregates sentiment and turnout across feeds. The people most affected are the estimated 200 million social “power” users—creators and small brands—who need lightweight proof-of-consensus to increase engagement, win sponsorships, or make editorial decisions. A viable product is a cross-platform aggregator that combines explicit poll results with AI-driven inference from replies and reactions, producing embeddable interactive poll graphs, vote counts with confidence intervals, and exportable analytics; a basic subscription could be priced around $30/year, which maps to the stated $6.0B addressable market (200M users × $30). Technically this requires robust NLP models for implied-vote extraction, training data, an explainable confidence model, and connectors to major APIs plus a browser-extension collector for platforms with limited APIs. This market looks attractive now because platform fragmentation, accelerating creator monetization needs, and advances in NLP create a window for cross-post aggregation tools (Market Score: 92/100; Revenue Potential: 88/100). To stand out you’ll need transparent inference (confidence and provenance), strong cross-platform integrations, privacy-by-design, and creator workflows for embedding and sponsorship reporting, while honestly planning for challenges around API access limits, label noise in inferred votes, legal/privacy compliance, and competition from mid-sized incumbents.

Market Opportunity

Missing quick poll graphs — visualize social opinion across feeds targets a $6.0B = 200M social 'power' users x $30/year basic subscription total addressable market with medium saturation and a year-over-year growth rate of 15% YoY growth in social analytics & creator tools.

Key trends driving demand: Platform fragmentation -- users publish across multiple social networks, increasing demand for cross-platform aggregation.; Creator monetization -- creators want tools that increase engagement and embedable proof of consensus to boost sponsorships.; AI-driven inference -- advances in NLP enable extraction of implied votes/opinions from freeform replies and reactions.; Embed-first content -- web-native embeddable components drive viral distribution and SEO value for analytics widgets..

Key competitors include Twitter / X native polls, Brandwatch (Cision), Sprout Social, Pol.is, StrawPoll.

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Missing quick poll graphs — visualize social opinion across feeds

Executive Summary

Market Validation

Market Opportunity

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