Executive Summary

Many sales teams, digital agencies and vertical-specific resellers struggle to generate high-quality, local-intent leads from Google Search and Maps because the SERP and Maps HTML is noisy, APIs are limited, and manual scraping is brittle and expensive. This pain is acute for industries with immediate-location demand—home services, healthcare clinics, legal and restaurants—where sellers need intent-rich signals rather than just contact lists. You could build an AI-native extractor and enricher: LLM-driven parsers that turn noisy SERP/Maps HTML into structured records (geocoordinates, hours, reviews, ranking position, ad presence, category and intent signals) plus a second-stage enrichment layer that adds firmographics, technographics, verified contact data and an intent score. Deliver the data via real-time API, CSV exports and direct CRM integrations, and target customers willing to pay toward the implied $6K ACV in a $30.0B TAM (5M businesses × $6K ACV). The market is attractive now—market score 88/100 and revenue potential 90/100—because LLMs materially improve accuracy of parsing messy front-end HTML, local-intent searches are growing, and the cookieless era pushes marketers to rely on first-party and search-derived signals. To stand out you’ll need demonstrable precision and freshness, a clear compliance strategy around Google’s terms and rate limits, and verticalized models or licensed data partnerships to reduce churn and wasted outreach; competition is medium, so technical differentiation plus durable data access will be the deciding factors. Pursue this if you can solve the hard engineering and compliance problems at scale and secure early customers in a focused vertical willing to pay for higher-quality, intent-rich leads.

Market Opportunity

Need targeted leads from Google? Extract & enrich search and Maps data targets a $30.0B = 5M businesses x $6K ACV total addressable market with medium saturation and a year-over-year growth rate of 15% CAGR.

Key trends driving demand: AI-native parsing -- LLMs turn noisy SERP/Maps HTML into structured, intent-rich fields; Local-intent growth -- more customers search for immediate, location-based services; Cookieless era -- marketers seek first-party and search-derived signals for targeting; Automation of SDR tasks -- teams want automated list-building and enrichment to reduce cold outreach costs.

Key competitors include SerpApi, Bright Data (formerly Luminati) / Bright Data Datasets, DataForSEO, Phantombuster, Google Maps Platform (Places API) + Enrichment tools (Clearbit / Hunter / Apollo).

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Need targeted leads from Google? Extract & enrich search and Maps data

Executive Summary

Market Validation

Market Opportunity

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