Market Opportunity
Optimize small‑EV charging and battery life with an aftermarket CAN‑dash targets a $1.2B = 2.0M eligible small urban EVs (Twizy‑style microcars & light quadricycles globally) x $600 avg device+service total addressable market with low saturation and a year-over-year growth rate of 15-25% CAGR in EV aftermarket electronics and telematics adoption.
Key trends driving demand: EV retrofit interest -- many owners extend vehicle life by aftermarket upgrades rather than buy new EVs; Residential solar + smart charging -- rooftop PV owners want chargers/dongles that prioritise solar consumption; Telematics & OTA updates -- connected vehicle modules enable continuous improvement and recurring services; Battery longevity focus -- consumers increasingly value SOC-limiting/partial-charging features to prolong pack life.
Key competitors include Victron Energy, Open Vehicles / OVMS (Open Vehicle Monitoring System), ScanTool / OBDLink, Leaf Spy / Leaf Spy Pro (adjacent).