Plug-in domain profiles to avoid hardcoding transformation logic

Plug-in domain profiles to avoid hardcoding transformation logic targets a $8.0B = 40,000 enterprise-grade data organizations × $200K ACV for transformation & domain governance tooling total addressable market with medium saturation and a year-over-year growth rate of 12% YoY (Gartner and Forrester estimates for data management and integration market, 2023-2024).

Key trends driving demand: Trend — data mesh and domain-oriented architectures are pushing organizations to treat domain logic as first-class artifacts, creating demand for domain profiles.; Trend — regulation and auditability requirements (finance, EMIR, tax) increase the need for versioned, auditable transformation packs.; Trend — adoption of modular tooling like dbt normalized composable transforms, so customers are primed for profile/plugin models that extend that concept.; Trend — AI-assisted mapping and code generation speed up profile creation, lowering onboarding cost and opening the market to a platform approach..