Market Opportunity

Prescriptive Website Scan Cadence - automated, risk-based schedules targets a $6.0B = 2,000,000 organizations x $3,000 ACV. Targets SMB and mid-market orgs with public web apps paying for annual scanning and orchestration. total addressable market with medium saturation and a year-over-year growth rate of 10-15% annual growth driven by web app adoption and compliance demand.

Key trends driving demand: CI-CD and frequent deploys -- increases need for change-triggered scanning rather than calendar scans; Regulatory scrutiny -- fines and audits push teams to produce repeatable, documented controls; Shift to SaaS security operations -- buyers prefer managed, automated controls integrated into workflows.

Key competitors include Qualys, Rapid7 (InsightVM), Tenable (Tenable.io), Detectify, OWASP ZAP / open source scanners.

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Prescriptive Website Scan Cadence - automated, risk-based schedules

Executive Summary

Market Validation

Market Opportunity

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