Executive Summary

Small box‑cricket and other small sports venues in India (roughly 300,000 facilities) mostly rely on WhatsApp, phone calls and manual ledgers to take bookings, which creates double‑bookings, unpredictable schedules, high no‑show rates and lost online revenue. Venue owners lack an affordable, mobile‑first booking front end with integrated payments, clear cancellation rules and simple admin tools, so many leave potential earnings on the table and spend time reconciling cash payments. You could build a lightweight, vertical booking website tailored to box‑cricket workflows: slot management with pitch turnaround times, team/group booking flows, automated confirmations and reminders, UPI/QR payment integration, calendar sync and a small admin dashboard for day‑to‑day ops. Offer two GTM paths initially — a higher‑margin one‑off freelance build to validate features and cash flow, then productize the most common configuration into a low‑touch SaaS (monthly subscription) to capture recurring revenue and reduce per‑customer onboarding cost. The market looks attractive now: the addressable market is roughly $360M (300,000 venues × $1,200 average annual spend), your Market Score 84/100 and Revenue Potential 82/100 reflect a sizable, still‑fragmented category where digital payments and UPI have made customers expect online checkout. That said, competition is medium, customer acquisition is fragmented and many owners expect hand‑holding, so CAC and onboarding effort can be significant early on. You can stand out by being genuinely vertical — include cricket‑specific booking rules, simple one‑click UPI checkout, offline fallback, and a near‑zero setup path that lets an owner go live in a day — start with bespoke builds to learn workflows and then scale via a tightly templated SaaS; this is worth pursuing if you can commit to productizing onboarding and field sales to overcome fragmentation.

Market Opportunity

Price a booking website for box-cricket venues — freelance SaaS or one-off build targets a $360M = 300,000 sports & recreation venues in India × $1,200 average annual spend on bookings+website+payments total addressable market with medium saturation and a year-over-year growth rate of 12% YoY — online bookings and digital payments for local services in India growing due to smartphone penetration and UPI adoption (source: IAMAI, NASSCOM estimates).

Key trends driving demand: Digital payments and UPI adoption — more customers expect to pay online, creating demand for integrated booking+payments solutions.; Shift from WhatsApp/manual booking to structured booking — venue owners want predictable scheduling to reduce no-shows and double-bookings.; Verticalization of local SaaS — niche products that deeply understand a venue's workflows convert faster than generic website builders.; Rise of marketplaces and discovery apps — venues can get demand via marketplaces but increasingly want owned channels to retain customers..

Key competitors include Playo, Wix / Squarespace / Zoho Sites (with bookings), Local freelance web agencies / individual developers.

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Price a booking website for box-cricket venues — freelance SaaS or one-off build

Executive Summary

Market Validation

Market Opportunity

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