Private internal DNS for dev/staging without VPN or host edits

Private internal DNS for dev/staging without VPN or host edits targets a $2.4B = 600,000 engineering orgs × $4K ACV total addressable market with medium saturation and a year-over-year growth rate of 10% = industry estimates for developer tools and cloud-native infrastructure growth (sources: State of DevOps, CNCF reports).

Key trends driving demand: Trend — Teams adopt ephemeral environments (preview apps, per-branch clusters), which increases demand for dynamic, short-lived DNS entries that must be managed automatically.; Trend — Zero-trust and identity-first networking make per-user authenticated access feasible without VPNs, creating an opportunity to offer identity-tied DNS resolution.; Trend — Cloud providers and managed services are shifting networking primitives (DoH/DoT, managed resolvers), enabling hosted control planes to provide low-friction DNS without heavy on-prem infrastructure.; Trend — Platform engineering is growing as a role; internal developer platforms need consumable internal networking tools, positioning this product as a platform engineering building block..