Reduce Postgres outages and slow queries with automated plan-level advice

Reduce Postgres outages and slow queries with automated plan-level advice targets a $4.8B = 80,000 enterprises x $60K ACV (global enterprises running mission-critical Postgres instances willing to buy DB performance suites) total addressable market with medium saturation and a year-over-year growth rate of 15-25% (observability & database tooling growth driven by cloud migrations and DB consolidation).

Key trends driving demand: Postgres-as-default -- Enterprises and cloud apps standardizing on Postgres increases addressable base and variation of workloads requiring advanced tuning; AI-assisted dev tooling -- LLMs and specialized SQL models allow automated, context-aware query- and plan-level advice previously requiring DBAs; Cloud-managed DBs -- RDS/Aurora/GCP/Timescale growth shifts responsibility & expectations for predictable performance to tooling vendors; Open-feature primitives -- upstream features like pg_plan_advice enable deeper, first-party integrations that yield better recommendations.