Reduce team chaos with simple collaborative project workflows

Reduce team chaos with simple collaborative project workflows targets a $18.0B = 6M active teams × $3K ACV (enterprise + paid SMB blended) total addressable market with high saturation and a year-over-year growth rate of 12% YoY (collaboration & project management software market; source: industry reports and analyst estimates).

Key trends driving demand: AI assistants — Practical LLM-based helpers now automate summaries, status updates, and task suggestions, increasing productivity and reducing meeting time.; Composability — Customers prefer tools that integrate deeply with existing apps (Slack, Google Workspace, Figma) so a composable hub approach creates adoption advantages.; SMB focus — Large platforms leave space for opinionated, easier-to-adopt tools tailored to small teams and industry verticals.; Automation-first UX — Buyers favor systems that reduce manual upkeep through templates and event-driven automations..