Reliable, one-command self-hosted PostgreSQL backups with verification

Reliable, one-command self-hosted PostgreSQL backups with verification targets a $3.0B = 1M businesses × $3K ACV total addressable market with medium saturation and a year-over-year growth rate of 8% YoY (based on DB-Engines Postgres ranking growth and Stack Overflow Postgres adoption trends).

Key trends driving demand: Postgres growth — PostgreSQL continues to gain share as the default relational database across startups and enterprises, increasing the addressable base for backup tooling.; Cloud-native self-hosting — Kubernetes and GitOps adoption makes reproducible, one-command installs more feasible and attractive to engineering teams.; Infrastructure as code & DevOps maturity — Teams expect production-grade infra to be automatable, which creates demand for opinionated, script-free backup solutions.; Compliance and data residency — More companies require audit trails and control over backups, motivating self-hosted solutions with strong verification and encryption.; Open-source + hosted model — Successful infra tools often convert OSS users to paid hosted or enterprise tiers, creating a clear monetization path..