Executive Summary

Event operations teams at mid-size enterprises, agencies, and professional conference organizers waste hundreds of hours monthly stitching spreadsheets, docs and emails into run-sheets, staffing plans and post-event reports. These practitioners—roughly 2,000,000 organizations running events—still rely on manual processes that scale poorly and generate errors, missed tasks and high coordination costs. You could build an AI-driven event ops dashboard that ingests ticketing, CRM, finance and badge/hardware feeds and stitches them into a single source of truth: auto-generated run-sheets, staffing plans, attendee communications and post-event summaries produced by LLMs, with real-time visualizations and automation rules. Targeting a $9,000 average contract value, the product should offer pre-built integrations and an SDK for custom connectors, offline/edge support for on-site hardware, and role-based views for producers, marketing and finance. Expect engineering challenges around reliable LLM outputs, data quality and connector maintenance, and design the system to be modular so customers can adopt incrementally. This market is attractive now because it addresses an $18.0B addressable base (2M orgs × $9k ACV), aligns with rapid trends—AI-assisted workflows, hybrid/experiential events, and API-first ecosystems—and scores high on market attractiveness and revenue potential. To stand out in a medium-competition landscape, prioritize operational reliability and trust: deterministic templates, human-in-the-loop editing, enterprise privacy controls and verticalized playbooks for conferences, expos and corporate events; these differentiators raise switching costs but require upfront investment in integrations and customer success.

Market Opportunity

Replace manual spreadsheets & docs with AI-driven event ops dashboards targets a $18.0B = 2,000,000 organizations running events x $9,000 ACV total addressable market with medium saturation and a year-over-year growth rate of 12% (software/automation adoption in events and experiential marketing).

Key trends driving demand: AI-assisted workflows -- LLMs can auto-generate run-sheets, copy, emails and summarize post-event insights, drastically reducing manual work.; Hybrid & experiential events -- demand for unified on-site and virtual experience management raises need for consolidated tooling.; API-first integrations -- ticketing, CRM, finance and badge/hardware data streams enable real-time dashboards and automation.; Outcome-based procurement -- marketers and event ops demand measurable ROI and automated attribution, favoring analytics-first products..

Key competitors include Cvent, Bizzabo, Eventbrite, Hopin, Google Sheets / Excel (workarounds).

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Replace manual spreadsheets & docs with AI-driven event ops dashboards

Executive Summary

Market Validation

Market Opportunity

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