Replace pen-and-paper contractor quotes with fast, simple digital invoices

Contractors waste time on handwritten quotes and inconsistent invoices. A lightweight, Canada-focused quote + invoice web app creates professional PDFs, auto-calculates taxes, and exports CSVs in under 60 seconds—simple and affordable.

86Score

Target Audience

Independent contractors and small contracting businesses in Canada (plumbers, electricians, painters, landscapers, HVAC, general contractors) with 1–20 employees and <$2M annual revenue who do quotes on-site and prefer simple tools.

Market Size

$3.0B = 3,000,000 small contra...

Competition

medium

Key Pain Points

Strong entrenched incumbents -- major players (Intuit, Wave, Square, Jobber, FreshBooks) already cover large portions of the market and can copy features quickly.
Low switching costs / weak defensibility -- invoicing flows are easy to replicate and customers are price sensitive.
Payments & regulatory complexity -- handling payments, payroll, or tax remittance introduces compliance and liability risks if not executed properly.

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OVERALL

8.6Great

Market Validation

Demand

~1K/mo*

Competition

medium

Growth

7-12% annual growth for SMB accounting/invoicing software and payments adoption among trades*

Market Size

$3.0B

Market Opportunity

Replace pen-and-paper contractor quotes with fast, simple digital invoices targets a $3.0B = 3,000,000 small contractor & trade businesses in North America x $1,000 ACV (SaaS + payments/adjacent services) total addressable market with medium saturation and a year-over-year growth rate of 7-12% annual growth for SMB accounting/invoicing software and payments adoption among trades.

Key trends driving demand: Mobile-first field workflows -- contractors increasingly use phones/tablets on site so mobile-optimized quoting/invoicing is prized.; Cloud-based payments & faster cashflow expectations -- demand for integrated invoicing + payments reduces DSO and improves adoption.; Micro-SMB SaaS adoption -- smaller, single-person contractor businesses are more willing to pay lightweight SaaS that replaces manual processes.; AI/OCR-enabled data capture -- new capabilities let apps auto-populate line items from photos or voice, lowering friction for on-site entry..