Replace static business plans with a connected, living planning system

Replace static business plans with a connected, living planning system targets a $4.5B = 10M businesses × $450 ACV total addressable market with medium saturation and a year-over-year growth rate of 10% YoY — SMB productivity and planning software growth (industry estimates, SMB software segment, 2022-2026).

Key trends driving demand: Trend — founders and small-business teams prefer collaborative, cloud-native tools over static documents, creating demand for living planning products.; Trend — AI-driven automation is enabling natural-language to financial-model translation, which reduces the manual work of scenario building and forecasting.; Trend — investors and accelerators increasingly prefer concise, data-backed narratives and expect up-to-date metrics, raising the value of continuously-updated plans..