Sales teams waste hours on quotes — automate quoting, pricing & output

Sales teams waste hours on quotes — automate quoting, pricing & output targets a $60.0B = 10M addressable SMBs & mid-market/enterprise sellers x $6.0K ACV total addressable market with medium saturation and a year-over-year growth rate of 18% CAGR (sales automation & CPQ adjacent markets).

Key trends driving demand: AI-generated documents & pricing -- LLMs can now generate structured quotes, map catalogs and apply pricing logic without manual templates.; Shift to digital procurement -- buyers increasingly require standardized, auditable quotes and e-invoicing for faster PO cycles.; Composable sales stacks & APIs -- modern CRMs and ERPs expose APIs making integrations into quoting workflows faster.; Remote & distributed selling -- distributed teams need self-service, automated quoting to maintain speed and consistency.; Price optimization & margin defense -- real-time data enables dynamic discounts and margin guardrails to protect profitability..