Executive Summary

Modern developer teams — including the 2,000,000 software teams that underpin a $6.0B developer platform/identity add-on market — are creating many more ephemeral preview apps via AI agents and feature branches, and they lack simple, auditable, least-privilege access models for each short-lived environment. That gap leads to overbroad static credentials, missing audit trails, and friction for both developers and security teams trying to move fast while staying compliant. Build a secure ephemeral auth broker: a managed control plane plus lightweight runtime components that mint short-lived credentials, automate dynamic DNS and TLS, proxy at the edge, enforce per-preview RBAC, and stream auditable logs to SIEM/IDPs, with SDKs and webhooks so AI agents and CI pipelines can request scoped tokens automatically. The product should prioritize developer ergonomics so requesting scoped access is as simple as creating a preview branch. Timing is attractive — AI agents are increasing preview frequency and organizations are shifting left on security, creating demand for auditable ephemeral access that can be sold as a $3,000 ACV add-on to those 2M teams (a $6B addressable market); market and revenue potential scores of 88/100 corroborate this. There’s clear commercial upside for a focused solution that bridges developer velocity and compliance. You can differentiate by offering provider-neutral orchestration that combines short-lived credentials, edge proxies, and a frictionless developer UX into one auditable product with low integration overhead. The honest challenges are integration inertia and earning security team trust — overcomeable with strong SDKs, transparent security audits, and partnerships with CI/CD and identity vendors.

Market Opportunity

Secure ephemeral auth broker for AI-spawned preview apps targets a $6.0B = 2,000,000 software teams/companies × $3,000 ACV for developer platform and identity add-ons total addressable market with medium saturation and a year-over-year growth rate of 15% YoY — growth driven by developer tools, DevSecOps, and cloud-native adoption (source: IDC/Forrester 2023-2024 reports on developer tools and DevSecOps).

Key trends driving demand: Trend — AI-powered developer agents are increasing the frequency of ephemeral environments, creating new operational and security needs.; Trend — Organizations are shifting left on security and demand auditable, least-privilege access for every environment, including previews.; Trend — Cloud and serverless platforms have matured APIs for dynamic DNS, short-lived certificates, and edge proxies, enabling runtime orchestration of ephemeral auth.; Trend — Identity providers are expanding APIs (OIDC, dynamic client registration) making programmatic onboarding and brokered flows feasible..

Key competitors include Auth0 (Okta), Vercel, Teleport (Gravitational).

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Secure ephemeral auth broker for AI-spawned preview apps

Executive Summary

Market Validation

Market Opportunity

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