Executive Summary

Many teams using managed databases and serverless storage lack an easy way to see used storage and short-to-medium term billing forecasts in their web consoles, causing surprise charges and reactive cost-cutting; this pain is felt by product engineers, SREs, and finance leads across roughly 800,000 development teams. The visibility gap is practical and frequent: teams need per-resource forecasts and alerts before a spike hits the monthly bill. Build a lightweight, read-only console plugin and companion SDK that surfaces current used storage and projected bills directly inside RDS, Cloud SQL, DynamoDB and other provider consoles, with per-resource breakdowns, tag support, and configurable alerts. Package it as a developer-first add-on with quick install, local-first UX and an optional small managed service for aggregated forecasts, targeting a ~$3K ACV per team. The market is attractive now: the addressable market is roughly $2.4B (800k teams × $3K ACV) and trends—widespread shift to managed databases and rising cloud bills—make predictable, console-native costing tools a C-level priority. Competition is medium and many incumbents are heavyweight cost platforms that miss developer ergonomics. You can differentiate by obsessing over low friction (one-click install, in-console UI, SDKs) and forecasting tuned to storage growth patterns rather than trying to be a full cost-management suite. Real challenges are cross-provider integration, permission and security constraints, and buyer consolidation, but with clear 1–3 month time-to-value and measurable bill-avoidance metrics this is a practical, high-potential product to pursue.

Market Opportunity

Show used storage and billing forecast directly in web console targets a $2.4B = 800,000 development teams × $3K ACV for storage/cost observability and add-on tooling total addressable market with medium saturation and a year-over-year growth rate of 15% YoY — cloud cost management and observability market growth (industry reports and vendor growth trends).

Key trends driving demand: Shift to managed databases — more teams use RDS, Cloud SQL, DynamoDB and serverless databases which creates recurring storage costs developers need to monitor.; Developer-first tools — teams prefer lightweight console plugins and SDKs that ship quickly and integrate into their workflows, making focused add-ons attractive.; Rising cloud bills — as cloud costs become a C-level concern, product teams want predictable costing and forecasting to avoid surprises.; Provider telemetry maturity — cloud and DB providers expose richer storage and billing metrics (APIs and events), enabling accurate, near-real-time console integrations..

Key competitors include Datadog, Apptio Cloudability, Prisma Console / ORM ecosystem.

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Show used storage and billing forecast directly in web console

Executive Summary

Market Validation

Market Opportunity

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