Executive Summary

About 2 million solo founders and indie teams struggle to access or justify hiring senior executive talent—many need strategic product, GTM, finance and hiring support but cannot afford $150k+ salaries or retainers, so they either go it alone or hire expensive consultants. This gap is acute for early-stage operators who need multi-step execution (roadmaps, go-to-market sprints, investor materials) rather than ad hoc advice. You could build a subscription product that runs orchestrated AI agents as a virtual C-suite—pretrained, role-specific agents (CEO/CMO/CTO/COO) that execute validated playbooks, integrate with a founder’s tools, and surface human-in-the-loop escalation points; target pricing at the $3K ACV level (roughly $250/month) aligns with the $6.0B addressable market. The system would emphasize outcome commitments (e.g., a three-month growth experiment or investor-ready pitch deck) and simple integrations to reduce onboarding friction. This is an attractive moment: large-model capabilities and agent orchestration have matured enough to reliably execute multi-step developer and business workflows, indie founding and the creator economy are growing, and subscription/outcome-based buying makes paying for capability easier—hence a Market Score of 88/100 and Revenue Potential of 88/100. The math is straightforward: 2M potential customers at a $3K ACV implies a $6B opportunity if you can demonstrate consistent value and retention. To stand out you’ll need rigorous, domain-specific playbooks, robust human escalation for high-stakes decisions, and productized integrations and SLAs that build trust; consider vertical focus and partnerships for faster validation. Expect clear challenges around reliability, liability, and churn—plan pilots, conservative guarantees, and a human expert marketplace to bridge gaps while the AI agents prove their ROI.

Market Opportunity

Solo founders lack executive talent; run AI agents as virtual C-suite targets a $6.0B = 2M solo founders/indie teams × $3K ACV total addressable market with medium saturation and a year-over-year growth rate of 30% YoY — rapid adoption of AI tools among SMBs and founders (McKinsey 2023 estimates on AI adoption and SMB digitization trends).

Key trends driving demand: LLM capability and agent orchestration have improved to reliably execute multi-step developer and business workflows, enabling practical delegation of tasks.; Indie founding and the creator economy are growing, increasing demand for affordable substitutes for hiring full-time execs.; Shift to subscription and outcome-based consumption models makes it easier for founders to pay for capability rather than headcount.; Integrations-first platforms (GitHub, Vercel, Stripe) reduce friction to adopt AI agents that can directly modify code, deploy, and manage products..

Key competitors include AgentFlow, MyCTO.ai, VirtualC-Suite.

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Solo founders lack executive talent; run AI agents as virtual C-suite

Executive Summary

Market Validation

Market Opportunity

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