Stop juggling 10 tools — unified ERP to run finance, ops & sales

Stop juggling 10 tools — unified ERP to run finance, ops & sales targets a $120.0B = 50M small & medium businesses x $2,400 ACV (global SMB ERP spend) total addressable market with medium saturation and a year-over-year growth rate of 9% CAGR (ERP & business applications combined, driven by cloud migration & automation).

Key trends driving demand: AI-first automation -- LLMs enable natural-language workflows, auto-generated reports, and anomaly detection that reduce manual ERP labor.; Composability & APIs -- headless systems and standardized APIs make integrating payments, logistics, and POS faster and cheaper.; Verticalization -- vendors that ship prebuilt industry templates (manufacturing, retail, services) win faster adoption.; Shift to subscription/usage pricing -- customers prefer predictable OPEX and consumption-based models over large CAPEX ERP projects..