Study short videos faster — auto-transcribe & make TikTok clips searchable

Study short videos faster — auto-transcribe & make TikTok clips searchable targets a $12.0B = 200M creators/marketers x $60 ARPU (annual) (global market for transcription, repurposing & discovery tools across creators/brands) total addressable market with medium saturation and a year-over-year growth rate of 30%+ (short-form content tooling & ASR adoption).

Key trends driving demand: Creator-economy growth -- rising numbers of creators need tooling to analyze and repurpose short-form outputs, increasing demand for transcripts and search.; Advances in ASR & embeddings -- better out-of-the-box accuracy and semantic search lower cost and latency, enabling instant transcript+search products.; Cross-platform discovery -- brands and researchers want searchable archives across TikTok/Instagram/YouTube for insights, boosting demand for aggregators..