Market Opportunity
Track and improve where AI models recommend your B2B software targets a $1.2B = 60,000 B2B software vendors x $20,000 ACV. Rationale: global population of vendors that invest in GTM analytics and product positioning, paying mid-market/enterprise prices for actionable distribution intelligence. total addressable market with low saturation and a year-over-year growth rate of 30-45% growing as LLM usage broadens among buyers.
Key trends driving demand: Generative recommendation usage -- buyers increasingly ask LLMs for software recommendations before searching traditional SERPs.; Concentration effects -- models frequently favor a small set of vendors, creating high leverage for those on top while disadvantaging the long tail.; Model differentiation -- different LLMs produce different shortlists, so model-specific visibility matters and can change weekly..
Key competitors include G2, Capterra (Gartner), Manual analyst and PR monitoring (in-house), SEO and SERP monitoring tools (SEMrush, Ahrefs).